ApacheCon Seville 2016 – Successfully Profiting From Apache Projects And Brands – Shane Curcuru

Successfully Profiting From Apache Projects And Brands – Shane Curcuru


Does your company want to capitalize on Apache project brand? Are you interested in seeing how closely you can tie your marketing into the latest Apache projects, and gain a competitive advantage? Do you recognize the importance of supporting the Apache ecosystem, not just with code contributions but other actions?

As VP of Brand Management for all Apache projects, I’ll help show you how your company can successfully profit and “partner” with Apache projects. Apache is happy for you to make a profit off of our popular software in all sorts of ways – as long as you give credit to our volunteer-led project communities. You may even incorporate Apache brands within your marketing, but in specific ways that still give our communities credit. If your engineering team is looking to grow their influence in the community, we can help with that too!

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